Vol. 14 No. 1 (2011): Building Corporate Identity in a Changing World

Editorial

• Building Corporate Identity in a Changing World

  Shawna Vyhmeister

  3-4

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Features

• Who R U? Seventh-day Adventist Identity in a Global Context

  Lowell C. Cooper

  5-12

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• AIIAS Goals and Corporate Identity Study

  Shawna Vyhmeister, Denise Dunzweiler, Ronald Vyhmeister, Ayuka Oendo, Ronny Kountur, Sunia Fukofuka, Cornelis Ramschie

  13-40

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• The Synergy of Building up Brand Equity: A Perception of the AIIAS Experience

  Eric J. Nasution

  41-56

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• The Role of Values in Building Brand Equity: A Case Study

  Samuel Gaikwad

  57-69

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• Knowledge Management, Soft TQM and Hard TQM, and Organizational Performance

  Ismael Garcia

  70-85

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• Principals’ Perspectives on the Influence of the Hidden Curriculum on Children’s School Development

  Lilia Ponyatovska

  86-101

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• Able!

  102-103

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